e-Types

Medication errors are the most commonly reported treatment errors in the hospital sector. Every year 9% of all patients admitted to a hospital in Denmark fall victim to unintentional events or medical errors, and estimates indicate that up to 25% of all medication errors are due to confusion related either to the name of the medicine or the packaging design. According to the Danish Society for Patient Safety, one unintentional error equals seven extra days in hospital per patient. 


In 2008, The Association of Hospital Pharmacies in Denmark, their purchasing company, Amgros, and e-Types, launched a new label design to give health professionals new tools to minimize medication errors. The result was an elaborate design and colour system with a specially designed and easy-to-read typeface. 


The new labels are already in use in hospital dispensaries in the Danish health sector and in 2008 more than 1,290,000 medical products were produced with the new labels. 


The Index:Award 2009 prize amounts to an impressive € 500.000 and will be presented in Copenhagen in August 2009.  


Read more at:
Medilabel Safety System©


For a detailed description visit
www.medilabelsafety.com


Medilabel Safety System in the media
youtube.com

e-Types designed the new seasonal posters for the Kaleidoskop Theatre. The posters marked the beginning of a new season at Kaleidoskop and also the climax of a strategic partnership between e-Types and Kaleidoskop that has lasted since 2006. The partnership, born out of the need to combine the two stages K1 and K2 in one shared communicative platform, has since resulted in a visual style that aims at a newfound pertinence for the theatrical arts - one that can fathom the very relevant and contemporary thematics dealt with in modern drama and communicate it to a dynamic urban audience.

Read our project description here

The Danish Broadcasting Corporation's (DR) new concert venue, simply titled Koncerthuset (i.e. The Concert House) is the ambitious new attempt at establishing a new national scene for the musical arts.

Medication errors are the most commonly reported treatment errors in the hospital sector. Every year 9% of all patients admitted to a hospital in Denmark fall victim to unintentional events or medical errors, and estimates indicate that up to 25% of all medication errors are due to confusion related either to the name of the medicine or the packaging design. According to the Danish Society for Patient Safety, one unintentional error equals seven extra days in hospital per patient.

In 2008, The Association of Hospital Pharmacies in Denmark, their purchasing company, Amgros, and e-Types, launched a new label design to give health professionals new tools to minimize medication errors. The result was an elaborate design and colour system with a specially designed and easy-to-read typeface.

The new labels are already in use in hospital dispensaries in the Danish health sector and in 2008 more than 1,290,000 medical products were produced with the new labels.

The Index:Award 2009 price is worth € 500.000 and will be presented in Copenhagen in August 2009. 

Read more at:
Medilabel Safety System©

For a detailed description visit
www.medilabelsafety.com

Medilabel Safety System in the media
youtube.com

Jacobsen embodies the very essence of Carlsberg's brewing traditions and heritage and the brewery itself is placed in one of the oldest facilities at Carlsberg in Copenhagen where it all started. Jacobsen is a series of highly intellegently crafted beers combining the brewers' craftmanship with inspiration from several international beer types.