BrightGreen
- Project BrightGreen
- Client DI - Confederation of Danish Industry
- Year 2009
Response to the Climate Challenge
Bright Green is the largest parallel event to the United Nations Climate Change Conference (COP15) in Copenhagen, scheduled for December 2009. Bright Green will showcase solutions to global climate
challenge in a major exhibition in central Copenhagen. In collaboration with DI (Confederation of Danish Industry), e-Types developed the name, the visual identity, and the exhibition concept for
Bright Green.
Bright Green is a modern international environmental movement which combines economic growth and sustainable technology. Denmark has maintained a concentrated effort, securing an international lead
position when it comes to combining green energy solutions and economic growth. The result? That the total energy consumption in Denmark hasn't risen since 1972.
With the development of sustainable energy solutions, Danish industries are looked up to as international role models for Bright Green solutions, vowing to continue to work towards spreading the mindset at the climate summit in Copenhagen 2009.
With the development of sustainable energy solutions, Danish industries are looked up to as international role models for Bright Green solutions, vowing to continue to work towards spreading the mindset at the climate summit in Copenhagen 2009.
In collaboration with DI, e-Types has developed the name, the visual identity, and the exhibition concept for Bright Green. The Copenhagen exhibition in 2009 brings to life a universe which
targets the hearts and minds of the official delegates, the press, the business delegates and the general public in a push toward sustainable change.
Bright Green combines elements from art, architecture, entertainment, and trade fairs. It showcases the business' responses to the climate challenge - pushing the limits of the traditional trade
fair by making a live statement from the world's most innovative and climate-friendly enterprises.
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