e-Types

e-Types is a brand agency that moves companies and organizations forward through identity. Brand leadership is characterized by the clear signals of an organization permeated by a strong sense of identity and purpose. e-Types illuminates corporate ideas. Through brand strategy and graphic design embedded in big ideas, we nurture enthusiasm, increase sales and enhance leadership.

27 februar 12
About Projects

Shane's Magical Friends

Former fashion designer, Shane Brox returns once again to the imaginary world of childhood and the true joy of building, creating, and telling stories.

This being through cook books spiced up with monster stories, children's TV-shows on how to build magic worlds, dragons, astronaut cats and other characters out of recycled materials.


The main character, Storm, is a sweet little cat - built of pipe cleaners, among other things. Storm is a sensitive guy - he carries his heart on the outside. He lives in a trash bin behind Junktrix - a garage where the inventor siblings, Mixit and Fixit, invent the most amazing things.

Shane's latest product is realized in collaboration with e-Types and Panduro Hobby. e-Types helped finding the right name and visual idea for the concept which in time should be able to contain different kinds of products other than the story on - and adventures of - Storm, the cat.

Get inspired by Shane and Co. here
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